Our Services

When it comes to public relations, marketing and communications we do the whole kit and caboodle. From a quick copywriting job to full-scale, integrated marketing communications strategy – the PassionPR team will get you results.

They say word of mouth is the best form of advertising, so here’s how we can get people talking: 

Create hype and buzz about your product, service or cause by getting it in the media

Getting positive media coverage is about ‘what you know’ and ‘who you know’. We know a good story when we see one, have excellent relationships with media, and robust monitoring and evaluation.

Develop creative campaigns across advertising, digital, PR, direct marketing and ambient channels

The team at PassionPR has decades of experience helping brands punch through the chatter with creativity and flair. Once we’ve identified your goals, we’ll work out which media, marketing and communications approach will give you the best bang for your buck. 

Devise marketing and communications strategies

If you know your business or organisation inside-out but need a hand reaching your target audience effectively, we can help. PassionPR has written effective marketing and communications strategies for a wide variety of clients throughout New Zealand.

Event management and co-ordination

Our super-organised team has delivered product launches and national roadshows (and everything in between) with superb event management services.  We specialise in creating events with ‘personality’ that people will be talking about long after the wine’s run out.

Media communications and press liaison

Everyone has a story. Tell us yours and we’ll spread the word. With solid media know-how and a fearless approach to pitching, we won’t stop until your product, service or cause is picked up by the press.

Product promotion and campaign launches

When it comes to launching a product or campaign you often only have one shot to do it right. We develop product promotion strategies with pre-launch buzz, on-the-day management and post-launch services to ensure you knock it out of the park.

Crisis and issues management

Trust us to manage your brand’s reputation and protect it when the proverbial hits the fan. We’re experienced in crisis and issues management, having developed crisis management processes and solutions for many New Zealand organisations.

Individual and organisational profile raising

We’ve written a whole host of profiles for organisations and individuals to highlight what they can do for their clients and customers. It might be a LinkedIn profile or something tangible – either way, it’s important to present it clearly and effectively.

Copywriting / web writing

Whether you need to knock out a press release or edit a 50-page document, our experienced copywriters can help. PassionPR offers a wide range of writing services including compelling marketing copy, blog articles, media releases and website copywriting that turns browsers into buyers. 

Social media and digital strategies
Engaging with your target audience through social media is a key part of any marketing and communications strategy. We pride ourselves on developing top social media and digital strategies that demand people’s attention.


If you need to stay in touch with your client base we can help produce regular e-newsletters with catchy headlines and relevant information. Our e-newsletters will dodge the virtual trash and get you results and sales. 

Speech writing

Writing a good speech can be tricky. It needs to be well-organised, easily understood and most importantly, engage the audience. We can help you deliver something unique, appropriate and unforgettable. 

Marketing materials

To gain exposure and leave a lasting impression, you need innovative marketing materials that shine. Our talented team will produce clever, new ways to market your products, services or cause to the people you want to reach.

Political lobbying and strategic counsel 

With our partners we can assist with all levels of political lobbying at central and regional level, as well as high level strategic counsel relating to Government and Government agency policies and regulations that affect your business.